By now, you may have heard of the term Web 2.0 and you may be asking, why? is there such kind of a thing as web 1.0 or web 1.5 so it merits having a term web 2.0?
To tell you honestly, yes, there is such a thing called web 1.0, and web 2.0 is a generational successor to it. But what is web 2.0?
According to Wikipedia, Web 2.0 is commonly associated with web applications that facilitate interactive information sharing, interoperability, user-centered design and collaboration on the Internet. So in common layman’s terms, Web 2.0 are those websites which do these functionalities. If Web 1.0 is commonly used as static and single platform websites, Web 2.0 is having multi function on a single website.
Another difference of Web 2.0 is that Web 2.0 is a system in which online users become participants rather than mere viewers. So there is interactivity between the site and the users, instead of the users just reading the site.
Everyone knows Facebook right? Yes, its on Web 2.0. Because you can access different applications while everything is on one site and you do not go out of the Facebook domain.
You might be thinking now, then what good does Web 2.0 do to me?
With Web 2.0, information can be pulled from a number of different places, and it can be personalized to meet the needs of a single user. Applications can be built on the existing applications that comprise the Web 2.0 interface. It could be said that Web 2.0 will allow the mass population to communicate with each other and spread ideas rather than receiving theirinformation from a single authority. Based on these descriptions, it should be easy to see the advantages of this system. Information will flow freely, and people can express their ideas without fear of repression. Web 2.0 would make the Internet a true democratic system, a digital democracy.
The population as a whole would become more informed. Instead of getting information from once source that could have an agenda, they can receive their information from multiple sources, and this will allow them to make better decisions about the world around them. A good example of this is the ability to read newspapers from various countries other than the one you reside in. You can view events from more than one perspective, and this allows you to be a more well informed person. Another powerful advantage of Web 2.0 is communication. It has become obvious that the Internet is one of the greatest communication mediums in the world.
In my opinion, the Internet surpasses even the telephone and printing press. The reason I say this is because the masses can communicate with each other without the oversight of governments or corporations. This has created an environment where ideas and freedom is allowed to flow unrestricted. People can communicate from around the world for a fraction of the cost they would pay to make an international phone call. Web 2.0 will make the Internet more personalized. Everyone has different needs, and Web 2.0 will allow each individual to have information that is tailored to their needs and interests. (except perhaps in China where everything can be censored).
And, if there are advantages, there are also disadvantages. One of this is dependence. If you connection goes down, then so goes your information source. And if your connection or server or even host goes down, then so goes your marketing. If everything is interconnected, including your supply management systems and customer information systems, then so goes your supplier and so goes your customer… As you see, everything is linked, and one failure can affect another aspect.
There is nothing wrong with dependency, but everything would have to be done in a presence of a stable backup. It may be systems, it may be procedures, but who cares. As long as the business is not affected and may continue in case of failures, then everything would work out.